About the event.
On 17 May, during the Cannes Film Festival, blockchain industry experts, leading investors and projects gathered to introduce blockchain to top executives of the media and entertainment industry, with live cases showing how it can add value and solve painful industry inefficiencies.
Agenda & speakers
- Welcome speech — Manuel Badel, Founder of Badel Media.
- Panel I — Blockchain solutions for a new level of intellectual property protection, cost optimisation and new revenue streams. Uppal Mangla (IBM), Harris Tulchin (Harris Tulchin & Associates), Irina Albita (Big Couch and FilmChain), Sam Klebanov (Cinezen Blockchained Entertainment), Greg Reitman (Blue Water Entertainment), Marc Scarpa (Decentric Media).
- Keynote — Alexander Shulgin.
- Panel II — Tokenisation as a new way of financing films and media projects. Siqi Chen (Sandbox VR), Gleb Davidyuk (iTech Capital), Timothy Lewis (Ikigai Asset Management), Dusica Lukac (DL Capital Partners), Mathews Thomas (IBM).






Panel discussions with top speakers on the hot topics of emerging technologies, held within the main media and entertainment events.
To introduce new technologies to traditional decision-makers in the media and entertainment industry and show real use cases.
- More efficient sales and distribution, through automation and higher profits.
- Bringing content directly to consumers.
- Cutting out middlemen, making it easier to distribute revenues directly.
- Efficient protection of copyrights.
- Quick access to investors worldwide.
What participants said.
The Blockchain in Media and Entertainment summit at Cannes 2019 hosted by the Astra Group was an inspirational experience which included many guests from Film, Television and digital disciplines. The setting on the beach was unique, the conversation lively, the enthusiasm was genuine and as a speaker I learned a great deal about the interests and concerns of media producers from around the world.
Marc Scarpa
Decentric Media
The talk was very informative, and I appreciated that the panelists provided an insight of practical examples in which blockchain could impact film distribution!
Patrizia Simone
European Audiovisual Observatory
Thank you for hosting the event! It was a pleasure to participate in the panel, we had some great follow up discussions with attendees!
Mathews Thomas
IBM